Cetaphil baby

Introducing Cetaphil® Baby, providing the best for your child from the very first bath

SINGAPORE, OCTOBER 2015 – Cetaphil®, the No. 1 dermatological skincare brand in Singapore^, is proud to announce the launch of Cetaphil® Baby. Suitable for babies with normal and healthy skin, this new comprehensive range of products from Cetaphil®, comprising of Ultra Moisturising Bath & Wash, Shampoo, Gentle Wash & Shampoo, Daily Lotion and Ultra Sensitive Baby Wipes is made to deliver the best for your baby.

At Cetaphil®, we believe that gentle skincare makes for happy babies. The skincare experts from Cetaphil® have formulated every product in this line to be free of parabens, mineral oil and colourants, to give your child’s skin the nourishment and care he or she truly deserves, everyday.

^ IMS Index D02A Emollients & Protectives Markets MAT Apr – Jun 15

Experts recommend regularly hydrating your baby’s skin with a baby lotion or moisturiser immediately after baths. Cetaphil® has carefully picked ingredients such as soothing Aloe Vera, moisturising Almond Oil and nourishing Shea Butter to efficaciously offer utmost comfort for your baby with every use. Scented with a light fragrance, Cetaphil® Baby ensures bath time is kept relaxing and soothing so your bundle of joy is in good hands.

The line also aims to bring the bubbly back into bath time for you and your child. Here are some tips for an enjoyable bath:

  • Ensure that the bath water is comfortably warm; an ideal temperature would be 370C or 380C. Mix the water well to avoid the risk of hot spots scalding your baby.
  • The water in the bath should never be higher than your baby’s shoulders when he/she is settled in the tub.
  • Once out of the bath, your baby can lose body heat quickly, so keep the room warm. Wrap your baby in a hooded towel and gently pat him/ her dry before putting on the diaper and a gentle moisturiser like the Cetaphil® Baby Daily Lotion.

The new Cetaphil® Baby range features five products for all your baby’s skincare needs – for bath time, look to the Cetaphil® Baby Ultra Moisturising Bath & Wash and Cetaphil® Baby Shampoo or Cetaphil® Baby Gentle Wash & Shampoo, and then end off with the ultra moisturising Cetaphil® Baby Daily Lotion. For all day freshness, Cetaphil® Baby Ultra Sensitive Wipes is the perfect solution.

For mothers everywhere, choose Cetaphil® Baby for your baby today.

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